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Big Business & Halloween 2025

October 28, 2025

Entrepreneur & Author

JeffCorbett.com

“Halloween is a perfect metaphor for business: creativity draws the crowd.”   

——-

Happy Halloween and Business is Booming!

According to the National Retail Federation (NRF), the 2025 Halloween spending estimate of $13.1 billion represents an increase of $1.5 billion over the 2024 estimate of $11.6 billion

Once the domain of kids, it is now very, very big business!

Are you cashing in on the holiday? Halloween is now the second-largest commercial holiday, second only to Christmas. In the United States alone, over 180 million Americans are expected to partake in festivities. Thus, it is safe to say that October 31st is not just for kids anymore.

Across The Globe

Halloween is most commonly celebrated in the United States, Canada, and the United Kingdom. However, it has gained popularity in many other countries in recent years, including Australia, Ireland, and parts of Western Europe. The extent and style of Halloween celebrations can vary widely from one country to another.

For adults looking to escape the routine of everyday life, Halloween offers an opportunity to use their imaginations, become anything they want or simply poke fun at their favorite political target. So, if you are attending or throwing a party, giving candy to children, carving a pumpkin, visiting haunted houses, congratulations because you are doing much more than escaping, you are pushing the business of Halloween to the main financial pages.

How Did It start? A Pagan Holiday?

It is widely believed that the ancient origins of Halloween dates back to the pre-Christian Celtic festival of Samhain, which was celebrated on the night of October 31. The Celts, who lived 2,000 years ago in the area that is now Ireland believed that the dead returned to earth on Samhain with the end of summer. The superstitious belief of the day was that to avoid being recognized by these ghosts, people would wear masks when they left their homes after dark in the hopes of being mistaken as fellow spirits. The Christian influence over the spooky holiday came as a celebration of the day before of All Saints’ Day, which is November 1st of every year and also known as All Hallows’ Eve and thus the contraction of the name to Halloween. Pope Gregory IV replace the traditional pagan festival when the newer saintly holiday was melded with the well-established Celtic ceremonial rites.

In North America, trick-or-treating has been a Halloween tradition since the late 1920s and the commercialization of the holiday naturally followed. It is thought that this custom was an outgrowth of the British and Irish tradition of going house-to-house collecting food for the poor while wearing costumes at Halloween dating back to the 16th century.

As the United States faces a federal government shutdown with far-reaching social and economic implications, we thought it fitting to offer a brief respite through something lighter. This special edition is designed to provide a momentary escape — a reminder that even in uncertain times, a touch of perspective and seasonal spirit can go a long way. We hope you enjoy it.  

me

About The Publisher

Jeff Corbett
As entrepreneur, author and magazine publisher with over 25 years’ experience in the global marketplace, I enjoy writing as an advocate for international business and personal freedoms. Thanks to my experiences building businesses I also have a tremendous interest in reading or writing about motivation and self-discipline.