The Big Business of the Big Game!
February 5, 2025
Publisher’s Note
“Super Bowl 59 will ring the cash register.”
——-
Caesars Superdome is where Super Bowl LIX will take place, in New Orleans, Louisiana, February 9, 2025 – this Sunday at 6:30 PM Eastern / 3:30 PM Pacific – and as expected, it will be a big payday.
Commercials:
Super Bowl commercials are known for their high production values and often serve as a highlight during the annual Super Bowl event. Advertisers showcase creative and entertaining commercials to captivate the massive audience. Companies invest heavily in these slots, and commercials can become cultural phenomena. Memorable ads often feature celebrities, humor, and sometimes address social or cultural issues. The Super Bowl has become a significant platform for advertisers to reach a wide and engaged audience.
All ads are sold out!
This year a 30-second Super Bowl commercial will cost a record-high average of $8 million, according to Forbes. Last year the same slot during the Super Bowl was $7 million, which was an increase from the $6.5 million the year before.
Tickets:
According to Ticketmaster, prices range from $4,750 to $17,842, excluding fees. Premium seats, particularly those behind team sidelines, can reach up to $56,925.
Hotels:
As of January 31, 2025, hotel prices in New Orleans for Super Bowl LIX on February 9 have seen significant increases due to high demand. According to WDSU, as of January 27, the average hotel room costs $1,031 per night, with the cheapest available room priced at $540 per night. Specific hotel rates vary widely. For instance, the Omni Royal Orleans is listed at $1,999 per night, the Loews New Orleans Hotel at $2,199 per night, and the JW Marriott New Orleans at $999 per night. More budget-friendly options include the Ramada New Orleans at $290 per night and the Hyatt Regency New Orleans at $799 per night.
Betting:
The Super Bowl is not only a major sporting event but also a significant occasion for sports betting. While exact figures for Super Bowl LIX are not yet available, we can look at historical data to estimate potential betting activity. In recent years, the amount wagered on the Super Bowl has been substantial. For instance, in 2023, it was reported that over $6 billion was bet legally and illegally on the event. With the expansion of legalized sports betting across various states and the increasing popularity of online sportsbooks, it is reasonable to anticipate that the total amount wagered on the 2025 Super Bowl could surpass previous records and hit $7 Billion.
Sunday truly is big business.
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